Who Are You Marketing To?
Whether you sell widgets online, own a corner convenience store in a small town, or run a trendy restaurant in a big city, you have a target market. A target market is a subset of the total consumers for your service or product. Identifying your target markets helps...
Classroom to Computer
Adopting a Corporate Online Training ProgramCorporate online training has grown by an astounding 900% in the last two decades, yet some companies have still not made the switch. Most business managers already know the benefits of online learning. They understand that...
How to Protect Your Customers from Digital Risks
As technology changes the way we do business, it also changes the risks involved in doing business. A company faces digital risks from every angle, and studies show cyber threats are becoming more frequent and more costly. The more extensive your digital footprint,...
The State of HR Compliance Law
Your human resources – your employees – are your most valuable resources. In some ways, they’re also your most regulated. Your business, no matter its size, is bound by HR compliance regulations that seem to be in a near constant state of change. This is particularly...Follow Us!